Betty Crocker’s answer to Kellogg’s snack pack cereals (1957) https://advertisingpics.tumblr.com/post/184045675173/betty-crockers-answer-to-kelloggs-snack-pack
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doctorow@mamot.fr's status on Tuesday, 09-Apr-2019 11:36:23 UTC doctorow - Christine Lemmer-Webber repeated this.
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Christine Lemmer-Webber (cwebber@octodon.social)'s status on Tuesday, 09-Apr-2019 11:38:38 UTC Christine Lemmer-Webber @doctorow wait was Trix's slogan really "Fruit Flavor, Gay Colors" at one point?
I know the terms have shifted in meaning but that's pretty great.